Walmart Grocery App Redesign

As one of the biggest retail companies, Walmart offers grocery pickup & delivery services for customers. This design exercise is redesigning their Grocery pickup and delivery IOS App.
As one of the biggest retail companies, Walmart offers grocery pickup & delivery services for customers. This design exercise is redesigning their Grocery pickup and delivery IOS App.

Timeline

Timeline@4x.png
Timeline@4x.png
Screen Shot 2021-05-28 at 6.58.55 PM.png
Screen Shot 2021-05-28 at 6.58.55 PM.png

Research & Discovery

I interviewed four existing customers to understand better the current app and their pain points and needs when they use this product. I also interviewed a new customer, observed how she finish her first shopping on this product. To get more feedback and reviews for the research, I went to App Store to read critique reviews.

Walmart User Research_01.jpg
Walmart User Research_01.jpg

After gathering customer feedback on the current product, I tried to organize them into different categories, like UX pain points, features they needed, and requirements. Soon, I found it would be a big scope project if I synthesized all the findings. So, I decided to draw the current app's user flow, focus on the key screen, and solve the problem.

Walmart User Research_02.jpg
Walmart User Research_02.jpg

Synthesize

I synthesized my findings into 5 parts based on the main users' flow-search items, view items, add items, check out, and pick up.

I organized the findings from my research on a customer journey map to understand and determine priorities moving forward in the process. With the short timeline for this project, it was important for me to understand what I should focus on to maximize the benefit to the app.
Walmart User Research_03.jpg
Walmart User Research_03.jpg
There are the four opportunities I decided to focus on: 

Users have difficulty to see and read the graphs and text

Users have difficulty using the categories 

Users want more control over the shopping cart​

Users are confused about the pickup check-in process.

There are the four opportunities I decided to focus on: 

Users have difficulty to see and read the graphs and text

Users have difficulty using the categories 

Users want more control over the shopping cart​

Users are confused about the pickup check-in process.

There are the four opportunities I decided to focus on: 

Users have difficulty to see and read the graphs and text

Users have difficulty using the categories 

Users want more control over the shopping cart​

Users are confused about the pickup check-in process.

Ideate

Based on the established pain points, I sketched multiple options to test and optimize the user experience. After a few rounds of iterations, I came to a good place with the solutions.

Wireframes.png

Design

Moving forward with the process, I turned my Lo-Fi wireframes into Hi-Fi prototypes. Below are the screen comparison showing before and after side by side.

Screen Shot 2021-05-30 at 9.54.40 PM.png
Screen Shot 2021-05-30 at 9.54.55 PM.png

Final Key screens

Layout.png

Before VS After

02

Validate

Let’s Create Something Great Together!

© 2025 Chang Plus Design

Let’s Create Something Great Together!

© 2025 Chang Plus Design